Should we care what BrandFinance declares? And there claim that this is a ‘world’ view? I think it’s BS. Many of the brands listed a barely a peep from a world wide perspective. And what claim on value does this have? Little to none in my opinion.

According to BrandFinance’s latest annual ranking, Google has just barely edged out Microsoft for the title of most valuable brand in the world, with the pair of them pushing Walmart out from the number one spot last year.

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BrandFinance declares Google the most valuable brand in the world — Engadget

 

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